In our businesses and personal lives, we are either creating or consuming. I love to consume as much as the next person: social media, articles, webinars, seminars, books, cookbooks. All consuming. Taking in information.
Creating, on the other hand, produces a result. In my business, the results that I consistently produce include classes, cookbooks, webinars, mastermind groups, email marketing materials, blog posts, and recipe content.
I try to pay close attention to my consuming time VS creating time. It’s fun to consume. It’s easy to consume. I learn when I consume. But, it’s in the creating that the real work gets done, my friends.
I get really excited when I read print news about cookbooks and cookbook writing. They are fun to read and give me eternal hope for the role of the print cookbook in our kitchens.
Today I want to share a few links to cookbook news I’ve consumed recently. I hope you enjoy them, and that they ultimately lead you to create something of value for your clients and customers.
Have you heard the buzz about The Immigrant Cookbook? Read this LA Time pick for Cookbook of the Week? Also, check out the publisher of The Immigrant Cookbook: Interlink Books. They have an impressive list of International Cookery books.
Develop a concept, set yourself apart from others, find an agent, sign a book deal, and other suggestions in How to Land a Publishing For Your Cookbook by Marisa Churchill, chef and cookbook author.
I love to read the obituaries in my local paper. A little fact about me that maybe you don’t know. Cookbooks about funeral food won’t die, and in this article, you read the story about a publisher reaching out to an author to write about a trending topic.
Appliances drive topics for sales of cookbooks. Case in point: Urvashi Pitre. Butter chicken in an Instant Pot. Bingo. Cookbook deal.
COOKBOOK AUTHOR INTERVIEW
Healthyish. A cookbook that returns cooks from extremes and is written by an author with a very popular Instagram photo of a cookie. See the interview with author Lindsay Maitland Hunt by Bon Appetite Magazine.
Cookbook author and culinary dietitian Maggie Green coaches aspiring cookbook authors in the process of writing cookbooks, cookbook proposals, and building their author platform. Download her checklist “Am I Ready to Write A Cookbook?”