Episode 97: Anatomy of a Cookbook Project with Maggie Green
Episode 97: Anatomy of a Cookbook Project with Maggie Green

Hello and welcome back to another episode of the Cookbook Love Podcast. Today I want to talk about the anatomy of a cookbook project. I think if you’ve tuned in to the past several episodes of the podcast, Behind The Scenes of a Cookbook…., you can see that there are many people involved in the production or “publishing” of a cookbook. And whether the cookbook is self- or traditionally- published, the book needs to be edited, designed, photographed, or illustrated, printed, promoted, marketed, distributed, and sold. But, even before those wheels are set in motion, the writer of the book has decisions to make. That’s what I want to talk about today. What are the steps to get to the point where you have a cookbook manuscript to edit and a publishing plan in place?

First, a cookbook is the most profitable and portable way to share your recipes, stories, and solution. If you find yourself repeating yourself record yourself to replace yourself. A cookbook extends you and your message for your readers to their kitchens. And you don’t have to be there. And they don’t even have to know you for your book to help them. So what are the steps that someone who is thinking about writing a cookbook and getting it published need to do:

  1. Identify Goals for Publication: Why are you wanting to write your cookbook and who is your book for.
  2. Define Your Cookbook Concept: What is your cookbook about? What is your unique solution?
  3. Pick Your Path to Publication: How do you want to get your cookbook published?
  4. Build Your Author Platform: Where can your readers find you now? How can they get to know you better?
  5. Write a Cookbook Proposal or 
  6. Write a Cookbook Manuscript
  7. Query Agents or Publishers if you want to get traditionally published
  8. Sign a Contract and write your manuscript
  9. Stay committed. This is a long-game project with a finite end. 
  10. Share Your Book with your readers. 

If you are ready to define your concept, build your platform, and write a cookbook proposal or a cookbook manuscript, I invite you to apply for the September 2020 Hungry For a Cookbook Mastermind Group. 

Listen to Episode 97 below:

Things We Mention In This Episode:

Let’s connect on Instagram @greenapron

Here’s How To Subscribe

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How to Leave a Review:

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Episode 96: Behind The Scenes of A Cookbook: Cookbook Designer and Art Director Barbara Scott Goodman
Episode 96: Behind The Scenes of A Cookbook: Cookbook Designer and Art Director Barbara Scott Goodman

Today on the podcast I’m excited to continue our Behind The Scenes of a Cookbook Series with Barbara Scott Goodman. She has worked as an Art Director and designer of many cookbooks. Her work includes creating cover and interior design concepts, page and typography design, and their execution through all phases of production. She also organizes and supervises photo shoots, working with photographers, food stylists, prop stylists, location scouts, studio managers, and their assistants while overseeing schedules and budgets. Other responsibilities include reviewing page proofs for color and print quality and accuracy.  Today on the podcast Barbara and I discuss her work as a cookbook designer as we walk a cookbook manuscript through the production phase of editing, design, and printing. In this interview, we also discuss book packagers and book packaging and the role of book packaging in the publishing process.  

Listen to Episode 96 below:

Things We Mention In This Episode:

Let’s connect on Instagram @greenapron

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 95: Behind The Scenes of A Cookbook: Recipe Writing with Cookbook Author and Food Writer Cynthia Nims
Episode 95: Behind The Scenes of A Cookbook: Recipe Writing with Cookbook Author and Food Writer Cynthia Nims

Today on the podcast I’m excited to continue our Behind The Scenes of a Cookbook Series with Cynthia Nims.  Cynthia is a Cookbook Author, Freelance Food and Travel Writer, and former managing editor of Simply Seafood magazine. Cynthia believes that there’s a great deal of value in a well-written recipe. Beyond a reliable outcome, solid recipes build trust in the cookbook author and reflect their source. Today on the podcast we discuss various tips for writing better recipes with everything from drafting the recipes before you test them, to ensuring that as a recipe writer you communicate to the user where you make mistakes or run into problems with a recipe, thus helping them overcome possibly making the same mistake.

Listen to Episode 95 below:

Things We Mention In This Episode:

Let’s connect on Instagram @greenapron

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 94: Interview with Feast Cookbook Club Founder Jessica Brand
Episode 94: Interview with Feast Cookbook Club Founder Jessica Brand

Today on the podcast I’m excited to interview Jessica Brand. Jessica is a professional graphic designer and website designer. She loves cooking and hosting and is always trying new recipes, tinkering with various ingredients, and learning from my mistakes. When visiting bookstores, the first area she would head to is the cookbook section. Being a graphic designer, she was drawn to beautiful covers, typography, and imagery. She felt like cookbooks are a treasure trove of inspiration and loved flipping through the pages and getting new ideas for recipes and techniques, much more so than scrolling through the Internet or Pinterest. The idea of a cookbook club was introduced to her by my neighbors back in 2012. Jessica and her husband had just moved in and they mentioned their “culinary book club” on numerous occasions. She was secretly waiting for an invitation, but it never came. As it turns out, it was a blessing a disguise. If she had joined their book club, she would have never started her own cookbook club, called Feast. So today on the podcast we talk about Jessica’s love for cookbooks, her Feast cookbook club, and her tips for starting a cookbook club of your own.

Listen to Episode 94 below:

Things We Mention In This Episode:

Let’s connect on Instagram @greenapron

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 93: Behind The Scenes of a Cookbook: Cookbook Editor and Author Ashley Strickland Freeman
Episode 93: Behind The Scenes of a Cookbook: Cookbook Editor and Author Ashley Strickland Freeman

Ashley Strickland Freeman is an award-winning food stylist, recipe developer and tester, author, and editor. She grew up in Savannah, Georgia, and realized her passion for food and cooking at a very young age. After receiving a degree in Journalism from The University of Georgia and a degree in Culinary Arts from The French Culinary Institute in New York,  she moved to Birmingham, Alabama where she worked in the Oxmoor House test kitchens, developing, testing, and food styling recipes for cookbooks for the brands of Southern Living, Coastal Living, Cooking Light, Weight Watchers, Betty Crocker, Pillsbury, Health, and Gooseberry Patch. From there she transitioned to the editorial side and was the Food Editor of over 30 publications before becoming a freelancer in 2013. Her latest cookbook, The Duke’s Mayonnaise Cookbook, was officially published this past week. In this episode, we talk about her favorite types of cookbooks she collects, thoughts about the process for photographing cookbooks, and what she as an editor for Oxmoor House looked for in cookbook writers.

Listen to Episode 93 below:

Things We Mention In This Episode:

Here’s How To Subscribe

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How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 92: Behind The Scenes of a Cookbook: Professional Food Photographer and Author Jackie Alpers
Episode 92: Behind The Scenes of a Cookbook: Professional Food Photographer and Author Jackie Alpers

Jackie Alpers is an award-winning professional food photographer based in Tuscon, AZ. Jackie cooks, styles and photographs food and recipes in her natural-light studio and documents food & travel on location.

Her popular food photography and recipe blogJackie’s Happy Plate showcases her culinary adventures as a Midwesterner transplanted to the Sonoran Desert. She is especially interested in the emotional, psychological and spiritual relationship that people have with food and drink because she believes that food lends itself to vast symbolism and interpretation and she loves the rituals surrounding it. 

Today on the podcast we talk about Jackie’s belief that writing and photographing a cookbook is an inclusive process, along with her experiences as a full-time food photographer, and her ultimate desire to write her own cookbooks, which culminated in two books, one called Sprinkles: Recipes and Ideas for Rainbowlicious Desserts which explores the science of sprinkles (Sprinkology!), shares crafty methods for sprinkling, and offers a comprehensive guide to identifying and cooking with them and her most recent book published in the midst of the coronavirus pandemic – Taste of Tuscon. 

Listen to Episode 92 below:

Things We Mention In This Episode:

Connect with Jackie at her blog Jackie’s Happy Plate or

Connect on her website

Jackie’s Cookbooks:

Taste of Tucson
Sprinkles: Recipes and Ideas for Rainbowlicious Desserts

Food photography books:

Plate to Pixel
That Photo Makes Me Hungry

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 91: Behind The Scenes of a Cookbook: Pâtissière, Editor, Recipe Tester Mardi Balgochian
Episode 91: Behind The Scenes of a Cookbook: Pâtissière, Editor, Recipe Tester Mardi Balgochian

Welcome back to another Behind The Scenes of a Cookbook episode of the podcast. Today on the podcast I had the pleasure of interviewing Mardi Balgochian. Mardi is a French-trained pâtissière, recipe tester and cookbook editor. She has degrees in English and Communications, and her professional experience is in corporate communications where she worked in defense, energy, food & beverage, and biotechnology. A few years ago, she had that “if not now, when?” moment and moved to Paris to earn a culinary diploma, specifically in French pâtisserie. Now, she endeavors to pair her professional experience with her passion for pastry.

As an editor here are two of Mardi’s tips for cookbook writers: 

(1) get your recipes tested by trained chefs and home cooks (if that’s your audience)

(2) definitely work with an editor if you decide to self-publish. 

Listen to Episode 91 below:

Things We Mention In This Episode:

Connect with Mardi’s at her blog Love and Butter

Mardi’s Go-To Baking and Pastry Books:

The Pastry Chef’s Little Black Book (Chefs Michael Zebrowski and Michael Mignano)

The Pastry Chef’s Little Black Book – Volume II (Chefs Michael Zebrowski and Michael Mignano)

The Professional Pastry Chef (Bo Friberg)

French Pâtisserie (Ferrandi)

Classic Baking References:

Baking Chez Moi (Dorie Greenspan)

Pie & Pastry Bible (Rose Levy Beranbaum)

Baking Bible (Rose Levy Beranbaum)

Lickerland (Jason Licker) – this is the one that I mentioned was classic pastry with Asian flavors

French Patisserie Books by French Chefs (in French):

Choux (Philippe Conticini)

Fou de Patisserie (Fou de Patisserie – book is out of print, but they have others and a magazine)

Armenian Cookbooks:

Treasured Armenian Recipes (Detroit AGBU)

Harametzek (St. James, Watertown, MA – out of print)

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram

Episode 90: Behind The Scenes of a Cookbook: Author, Speaker, and Food Stylist Denise Vivaldo
Episode 90: Behind The Scenes of a Cookbook: Author, Speaker, and Food Stylist Denise Vivaldo

Welcome back to another Behind The Scenes of a Cookbook episode of the podcast. Today on the podcast I had the pleasure of interviewing Denise Vivaldo. Denise is a  seasoned food professional with over 30 years of experience. She is the author of eight books including The Food Styling Handbook, winner of numerous awards, considered to be the food styling bible, and now in its 2nd edition. In addition to books, Denise is a contributing blogger for the Huffington Post as well as her own blog, Denise Vivaldo Blogs. Denise is a featured speaker at culinary conventions all over the globe, has been a featured guest on a variety of television shows. As a consultant, Denise assists companies to better their products, and D has helped many people with their cookbooks, including Skinny Bitch and Vegan Baking with the Skinny Bitch by Kim Barnouin. Enjoy this lively interview with Denise Vivaldo.

Listen to Episode 90 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 89: Behind The Scenes of a Cookbook: Professional Copyeditor, Proofer, and Indexer Suzanne Fass
Episode 89: Behind The Scenes of a Cookbook: Professional Copyeditor, Proofer, and Indexer Suzanne Fass

Welcome back to another Behind The Scenes of a Cookbook episode of the podcast. Today on the podcast I had the pleasure of interviewing Suzanne Fass. Suzanne is truly behind the scenes of cookbook production with her work as a copy-editor, proofer, and indexer. While her work may just land her name in the Acknowledgements section of a cookbook, Suzanne’s hand has touched the manuscripts and designed pages of many books with her expertise that ensures recipes are safe for the home cook and that indexes are thorough and complete. This interview covers Suzanne’s process for copyediting, working on editing in batches, making style sheets, and tips for cookbook writers in creating recipe titles for an index.

Listen to Episode 89 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 88: Behind The Scenes of a Cookbook: Interview with Director of the Drexel University Food Lab, Jonathon Deutsch
Episode 88: Behind The Scenes of a Cookbook: Interview with Director of the Drexel University Food Lab, Jonathon Deutsch

Welcome back to another Behind The Scenes of a Cookbook episode of the podcast. Today on the podcast I had the pleasure of interviewing Jon Deutsch. John directs the Food Lab at Drexel University. The Drexel Food Lab is a food product development and culinary innovation lab directed by Jon. Jon is a professor in the Department of Food and Hospitality Management and Department of Nutrition Sciences at Drexel. The Drexel Food Lab engages students in solving real-world problems in the areas of sustainability, health promotion, and access. The underlying principles of the lab’s work are: Do Good. Work on projects that improve the food system. Feed Well. Make products that are tasty and desirable to consumers. Keep Going. Develop market-driven, sustainable solutions that can stand on their own.  In this episode, Jon talks about his experiences partnering with cookbook authors and writing cookbooks at the Food Lab. We discuss how to develop a recipe, the difference between recipe development and testing, the way to test a  recipe, and the benefits the Food Lab offers to the authors of the cookbook projects they have been involved with. At the end of the interview enjoy our conversation about trends in recipes, and a quick-response round with Jon about his preferences in the way cookbook ingredients are expressed in cookbooks. 

Listen to Episode 88 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 87: Interview with Cookbook Collector and Author Lucy Seligman
Episode 87: Interview with Cookbook Collector and Author Lucy Seligman

Hi and welcome back to another episode of the podcast. Today I feature an interview with Lucy Seligman. Lucy is a lover of all things Japanese. She is an expert in Japanese cooking. Lucy lived in Japan for 13+ years and during that time was a restaurant critic, a food historian, and writer, the editor of Gochiso-sama!—her culinary newsletter on Japanese cuisine, and the owner of her own cooking school, Lucy’s Kitchen. In our interview today we talk about Lucy’s collection of Japanese cookbooks, her love of Osechi, and Lucy’s tips for how to stock your pantry with Japanese cooking ingredients to use during our stay-at-home orders to mitigate COVID-19.

Listen to Episode 87 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 86: Interview with Cookbook Writer and Collector Judi Leib
Episode 86: Interview with Cookbook Writer and Collector Judi Leib

Hi and welcome back to another episode of the podcast. Today I feature an interview with Judi Leib. Judi has been in love with food and cooking for as long as she can remember. She is a 1985 graduate of The Restaurant School in Philadelphia and after her graduation worked at every end of the food business from the front of the house to the back of the house and hotels and catering. When her children were young, Judi quit the business and decided to stay home and raise her children. Judi met the late Molly O’Neil former food columnist for The New York Times Magazine and author of three cookbooks, including the award-winning The New York Cookbook. After meeting Molly, Judi was inspired to write her first cookbook, which is currently with an agent being shopped to publishers. In this interview, Judi and I talk about cookbooks, cookbook writing, and the power of having a mentor. 

Listen to Episode 86 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 85:The Courtroom of Cookbook Publishing Possibility
Episode 85:The Courtroom of Cookbook Publishing Possibility

Hi and welcome back to another episode of the podcast. Today I want to talk about the concept of your cookbook possibility going on trial, in a courtroom~ So what do I mean by this? 

Have you ever been asked if you’ve thought about writing a cookbook? Or maybe you’ve asked yourself this question – Maybe I could write a cookbook and get it published? If you have, it means that either someone else or you, see possibility in this for you.For today’s episode let’s pretend your cookbook writing and publishing possibility is on trial. The prosecution makes a case for why you the writer can’t write the book and get it published. The defense makes a case for the possibility and all the reasons it is possible. And the judge listens to both sides and decided who wins. Here’s the rub – all of this judging and deeming what’s possible or who’s worthy goes on in our own brains. Listen in to hear what happens in the courtroom and who ultimately wins~

Listen to Episode 85 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 84: Interview with Culinary Professional and Professional Cookbook Writer Rick Rodgers
Episode 84: Interview with Culinary Professional and Professional Cookbook Writer Rick Rodgers

Welcome back to another episode of the Cookbook Love Podcast. Today Rick and I send our love and prayers to everyone during this global pandemic of coronavirus. Rick grew up in the San Francisco Bay Area. Rick’s consciousness was raised by the region’s great ethnic restaurants and local farms. He began in the food business in high school, and after graduating in Theater from San Francisco State University, Rick moved to New York, where he was instantly immersed in the restaurant and catering world. His catering firm, Cuisine Américaine broke new ground when, as a young American chef, he created events for the Services Culturels of the French Embassy’s offices in New York City. It was there that he initially entertained the food editors and executives who would commission his first books and recipe development jobs. Through his work as a personal chef to Jerry Stiller and the late Anne Meara, he met and catered for many of New York’s show business elite. These relationships paved the way for his career helping celebrities and chefs tell their own stories. A number of Rick’s projects have landed on The New York Times Best Seller list or gone on to win Beard, IACP, and Gourmand Awards and nominations. In addition to books on his publishing history, such as Comfort Food, Big Book of Side Dishes, Thanksgiving 101, and Kaffeehaus, Rick has worked with many renowned personalities including chefs Alfred Portale (Gotham Bar and Grill), Richard Sandoval (Maya), and Jeffrey Nathan (Abagael’s). He counts iconic baker Dan Leader and the late fashion guru, Lilly Pulitzer, among his clients, as well as Oprah Winfrey’s former chef Art Smith and two “Real Housewives” from the Bravo TV series.

Listen to Episode 84 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

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Do you collect cookbooks and want to be

Episode 83: Interview with Cookbook Publicist Amy Stern of 3E Public Relations
Episode 83: Interview with Cookbook Publicist Amy Stern of 3E Public Relations

Amy is a seasoned marketing & PR professional specializing in food/beverage, home and lifestyle markets. Amy’s expertise includes brand management, media relations, and experiential marketing. In addition to building strong social and digital programs, a key point of difference is her ability to build strategic alliances between brands, talent, retail, and charity partners. From developing national media tours to executing large scale special events, Amy has taken start-ups to the national stage while also growing nationally recognized brands like French’s Mustard, Frank’s RedHot and Perugina Chocolate. Amy is an active member of the New York Women’s Culinary Alliance (NYWCA) and the International Association of Culinary Professionals (IACP) and has served as a Judge for the IACP Cookbook Awards and International Chocolate Awards.

Listen to Episode 83 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 82: Interview with Cookbook Critic and Stained Page News founder Paula Forbes
Episode 82: Interview with Cookbook Critic and Stained Page News founder Paula Forbes

Paula Forbes is a freelance food and restaurant writer based in Austin, Texas. She reviewed cookbooks for over ten years, for such outlets as Lucky Peach, Eater, Epicurious, and Food52. Stained Page News is her cookbook newsletter that includes information about the latest cookbook releases, book deals, sample recipes, trends, and more. Enjoy this interview as we discuss what Paula takes into considerations when she reviews cookbooks, and what in her opinion are her favorite parts of a cookbook. We also talk about Paula’s cookbook, The Austin Cookbook: Recipes and Stories from Deep in the Heart of Texas, published by Abrams.

Listen to Episode 82 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 81: Interview with Cookbook Writer and Italophile Juli-Anne Royes Russo
Episode 81: Interview with Cookbook Writer and Italophile Juli-Anne Royes Russo

Julie-Anne’s life has always revolved around animals and food. She began my life in food on my family naseberry and mango farm in the hills of St. Catherine Jamaica. Fast forward years later with a Masters in animal and human nutritional Sciences and a PhD in fisheries and aquatic sciences her academic career has covered many aspects of nutritional sciences pursuing scientific research to enhance and improve the nutritional status of beef & dairy cattle; small companion animals; fresh water, marine, ornamental and food fish. In 2016, Juli-Anne started a snack food company utilizing 100% natural ingredients reminiscent of my Jamaican childhood. Juli-Anne’s Tropical Kitchen is the idea of one Jamaican foodie who loves to travel, loves art,  and the happy things of life. 

Married to an Italian, Juli-Anne is passionate about exploring the similarities between the two cultures through the things I love most – food, art, music and lifestyle.As a certified hatha and vinyasa yoga teacher, she has been led to share with other mothers and families how to prepare healthy meals, eating healthily throughout the day, finding time to exercise and keeping the sanity. She likes to call herself a home chef and traveling between Jamaica, and Italy Juli-Anne learned to combine the flavors of the places I call home.  

Listen to Episode 81 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 80: How Cookbooks Are Sold
Episode 80: How Cookbooks Are Sold

Welcome back to another episode of the Cookbook Love Podcast. Today I want talk about the concept of how cookbooks are sold. We often think in terms of a sale of a cookbook idea to a publisher. But in my opinion, it goes much deeper than that. 

Publishers aren’t here to save cookbook writers.

They can’t help us believe more in ourselves.

They can’t help us connect with readers in a real and genuine way.

They can’t help us believe in our recipes and stories.

They can’t help us believe in the power we have to help others feel better and feel more excited about cooking or baking.

They can’t help us believe in our reader’s ability to get good results or better emotions from our books.

You see, publishers are here to create beautiful books and help us sell them.

But in order to sell anything, we have to be sold.

Sold on ourselves.

Sold on our readers.

Sold on our recipes, stories, menus, glossaries, and other content.

Sold on our power to help others.

Sold on our reader’s capacity to get good results.

Sold on how we can add value to a publisher’s list of authors and to their catalog of books.

So if you want to “find” a publisher, get 100 % sold on you.

So sold that if a publisher says “no” you’ll think they’re just confused.

Then, and only then, when a publisher says “yes” it’s a perfect fit – a sold author, a sold publisher, connecting with sold readers.

Cha-ching

Listen to Episode 80 below:

Things We Mention In This Episode:

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Episode 79: It’s March in Kentucky
Episode 79: It’s March in Kentucky

Welcome back to this first episode of  March. Today I want to share some recipes from Kentucky Fresh Cookbook. We are knee-deep in March Madness and KHSAA Boys Basketball tournaments here, so I thought it would be fun to take a look at March in Kentucky, much like I did for Thanksgiving and July 4.

Kentucky Barrel Ale Stew
Makes 6 servings

The end of winter and time for one last cold-weather stew before cooking methods give their nod to warmer weather. This variation of beef stew focuses on simplicity: well-browned meat seasoned with garlic, onions, and herbs. I like to bake the stew to surround the pan with gentle heat. After about 1 1/2 hours I add the carrots to prevent them from overcooking. When the stew is finished I have perfectly fork-tender meat and firm, but tender carrots. 

2 1/2 pounds boneless chuck roast, cut into 2-inch pieces

Salt to taste

Freshly ground black pepper to taste

1/4 cup canola oil, divided

2 large onions, cut into chunks

4 cloves garlic, smashed

1 teaspoon dried thyme

2 bay leaves

One 12-ounce bottle dark stout or ale such as Guiness® or Kentucky Ale®

1/2 cup water

8 carrots, peeled and cut into 3-inch pieces

4 ribs celery, cut into 3-inch pieces 

Place the beef in a bowl and season with salt and pepper. In an oven-proof Dutch oven, heat 2 tablespoons oil over medium-high heat. Brown the beef in batches without crowding the beef. Remove the browned beef to a plate and continue cooking the next batch of beef until browned. Reduce the heat to medium and add 1 tablespoon oil. Stir in the onions and garlic and cook for about 5 minutes to soften Stir in the thyme and bay leaves. Add the stout or ale and the water and cook, stirring and scraping the browned bits of meat off the bottom of the pan. Add the browned meat and bring to a simmer. Cover and bake and after 1 1/2 hours, carefully remove the carrot and celery from the Dutch oven. Recover and bake for about 45 more minutes until the carrots and beef are fork tender. Remove the bay leaves. Remove the excess fat from the pan juices. Return the pan juices to the meat. Serve warm.

Cast Iron Skillet Soda Bread
Makes one 10-inch round loaf

This soda bread has a batter like a quick bread but is similar in texture to a scone. The flavor is best when served on the day it’s baked. 

2 cups whole wheat flour

2 cups unbleached all-purpose flour

1/4 cup old-fashioned oats

2 teaspoons baking soda

1 1/2 teaspoons salt

1 large egg

2 tablespoons butter, melted

2 3/4 cups low-fat buttermilk 

Preheat the oven to 450°F. Have ready one 10-inch cast-iron skillet. Rub a bit of oil on the bottom of the skillet to be sure the bread doesn’t stick. Stir together the whole wheat flour, unbleached all-purpose flour, oats, baking soda, and salt blending well. In

Episode 78: How Do Cookbooks Make Us Feel?
Episode 78: How Do Cookbooks Make Us Feel?

Have you ever thought about how your meals, baked goods, recipes, and books make others feel? Because really, that’s why most people interact with food, cooking, recipes, books – to feel better. 

I had an experience recently with my son’s friend who wants to eat a better breakfast before she heads to school so that she isn’t starving at lunch. Plus, she wants to fuel her day with a healthy breakfast. She recently traveled and was amazed at the simple hotel breakfast of yogurt, granola, and berries. This summarizes her desire and goal. 

So she thought she’d try to have some granola and yogurt for breakfast. She headed to Kroger and bought granola – a box of a national brand. So excited the next morning, she fixed her breakfast and was excited as she tasted the granola. It wasn’t anything like the hotel granola from her trip. Also, she found the store-bought granola tasted too sweet and hard to chew. It even scraped the top of her mouth, like she had eaten a bunch of sugary candy. She said she felt more unhealthy eating it. So she looked in the natural food section for a small batch brand. There were several that looked good, but it was 4x the price of the national brand. She didn’t feel like she had the budget for boutique brands of granola, but she loves the idea of granola. This is her problem or unmet need and her feelings about this problem.

She knew that every few weeks, we make a homemade batch of granola. She had been at our house and seen us in our kitchen, making granola. This is our cooking habit. And since we have our recipe was written down (this is our writing habit), we were able to share our recipe along with some tips for success so that she could make her own granola. This is how we help people meet their desires, reach their goals, and solve their problems. 

She made the granola the next day she texted me to say how much her family loved it. And she loved it! She felt accomplished and successful in the kitchen. And she was excited to have her granola and yogurt for wholesome breakfast. This is a positive result with positive emotions as a result. 

And, here’s the best part – she trusts us as a provider of not only recipes but making her feel better. That’s the goal because when our people feel better, they want not just your recipes, but how you made them feel.

This is why we buy cookbooks too. They make us feel better! They help us learn. They have a lot of beautiful features, and many benefits, but the bottom line is cookbooks promise a better feeling. They are a benefit not a burden. 

Listen to Episode 78 below:

Things We Mention In This Episode: