• Kentucky Maple Syrup

    Image From Wikipedia

    Our back yard is home to three maple trees of varying sizes. Two towering silver maples bump up the ground with their thick, extended roots, while a lone sugar maple spits out “helicopters” and drops large yellow leaves. The trees offer our home and backyard much shade, so I try to overlook the nuisances they produce. In addition to the above varieties of maple trees there are over eleven more maple species native to North America. But it’s three varieties in particular – the sugar maple, black maple, and red maple – that comprise most of the trees tapped for the sweet sap used to produce pure maple syrup. Kentucky might not be the first state that comes to mind when one thinks of maple syrup, but with an abundance of native maple trees, and nights with below-freezing temperature and days with above-freezing temperature, Kentucky produces syrup that rivals anyNew England, or Vermont-produced, syrup.

    The cover article in the February 2012 issue of Kentucky Monthly tells the story of Federal Grove the southernmost maple syrup producer in the United States. Located in Auburn, a small town southwest of Bowling Green, Federal Grove is not only a source of Kentucky-produced maple syrup, but is home to a Maple Syrup Festival, as I discussed in The Kentucky Fresh Cookbook.  Federal Grove proudly hosts their annual festival during the last weekend of February, just as the sap for producing pure maple syrup starts to flow. Although, I can’t help wonder this year if the warmer winter we’ve had in KY has affected the maple sap.

    Pure maple syrup is an amber-colored sweetener produced from the clear sap of sugar maple and red maple trees, and not to be confused with pancake syrup that is largely made of corn syrup and maple flavoring. During the first hard thaw after a late winter freeze, workers at Federal Grove (or any other syrup producer) drill holes in maple trees to house a spout through which the sap flows and on which a bucket hangs to collect the sap. After collecting gallons and gallons of the clear sap, maple syrup producers evaporate the sap. They boil it down, waiting for the fine line between thick, pancake-worthy syrup and a boiled mess. It takes about 40 gallons of clear maple sap to produce 1 gallon of maple syrup.

    Pure maple syrup comes in four grades according to the flavor and color of the syrup. Sometimes the subtle differences correspond to the point in the season where the sap was collected and the syrup produced. Grade A light is the earliest spring sap syrup with a light amber color and has a mild maple flavor. Grade A medium has a more pronounced flavor and is the most popular grade for table syrup. Grade B dark, sometimes called grade-A dark amber, is darker in color and more robust in flavor than other Grade A syrups because it is made later in the season. Grade B, made at the end of the season is the strongest and darkest syrup and is great for cooking and baking. Pure maple syrup contains no preservatives and is best stored in the refrigerator. What’s not to like about pure maple syrup that’s warmed just before serving so it melts the butter and keeps the pancakes, waffles, or French toast piping hot.

    Federal Grove 3rd Annual Maple Syrup Festival
    February 24-25, 2012

    Schedule:
    Pancake Breakfast – served 8am-8:30pm (all you can eat!)
    Kentucky Proud and Craft Vendors Tent – 9am-4pm
    Sugarhouse Tours – 9am-4pm

    Federal Grove Restaurant
    Lunch menu served 11am-2pm
    Dinner menu served 5pm-8:30pm

     

  • Who Is Your Audience?

    So here I am at  Holly Hill Inn speaking to over 30 guests who attended a Kentucky Fresh Cookbook luncheon.  Here’s the best part: all of these guests were my ideal audience.

    My ideal cookbook audience are men and women who value cooking fresh meals at home using seasonal, local ingredients. They support restaurants such as Holly Hill Inn because the restaurant has the same mission about the food they serve. This event was so much fun because I talked to those who care about what I care about. Sounds selfish, kind of, but we connected and had such a good time talking about seasonal cooking and about cookbook trends. We also shared a delicious local, seasonal meal prepared by Chef Ouita Michel. It doesn’t get much better than that.

    When I am offered the opportunity to speak to a group of people who are my ideal audience I take the opportunity if I can. There’s not a lot that I find more enjoyable than connecting with people who share my love of seasonal cooking and of course, cookbooks.

    Want to connect with your ideal audience?  Here are 3 good ways to start:

    1. Take time to define the ideal audience. Write down details about the people you most want to connect with. Define their age, gender, income level, cooking experience.

    2. Write down their main problem or challenge when they cook or use the kitchen. Maybe they don’t know how to bake using gluten-free products or maybe they aren’t sure how to deep-fat fry Twinkies. Write down as many challenges as your audience might have.

    3. Identify how can you help them with this challenge. What does your cookbook do to spread your message and help the reader at the same time with the challenges listed?

    Every time you sit down to write your recipes, or cookbook content, keep this ideal audience in mind. Speak to him or her. I pretend I’m writing to them personally once I’ve defined them. This builds my cookbook platform (blog posts, articles, tweets, Facebook updates for example) and helps my audience solve their challenges. In essence, when I speak their language I have better luck connecting with them.

    Who is your ideal audience?
    What do they want to hear about when you write to them?

    I’m sure you have many good things to say. Talk to them. You’ll enjoy the connection and they will too.
  • Cookbook Author Interview: Part #2 with Jeanne Sauvage: Write Down Everything!

    Back in March 2011 I interviewed Jeanne about her cookbook contract with Chronicle for The Art of Gluten-Free Holiday Baking.  Since our interview, Jeanne and I have kept in touch via Twitter and Facebook and I’m excited that I’ll get to meet Jeanne *in person* at the Roger Smith Cookbook Conference in just a few weeks. Thanks, Jeanne, again for sharing your experience, and if you place to stay while on book tour in my area, you’re more than welcome to stay at Casa Green.

    Needless to say, Jeanne has been working very hard on her cookbook and I’d like to provide this update on her book.

    Is everything still on track for pub date of Fall 2012?

    Yes.

    What stage of production are you in? Have you finished the manuscript?

    I am currently waiting for the proofs. This is the stage where I look over the book one final time to make sure there are no glaring/obvious mistakes.

    What is your biggest piece of advice to an aspiring cookbook author who has a contract, but now must write the manuscript?

    I would highly encourage folks to make a schedule with all the deadlines for themselves. Among other things, they should put on it when recipe testing will be done, when each chapter will be done, when the whole thing should be done, etc. This makes things so much less stressful. You can see what work you have to do, and what work you have done, and how close you are to finishing on a day to day basis. This helps avoid the last minute freakout.

    Any words of advice about developing and testing recipes?

    Write down every single thing that happens during the development process.  There were a couple of recipes for which I didn’t write down certain key issues with the recipe and then I had to re-test them (even though they should have been done testing). Also, when your recipes go out to outside testers, make sure your testers understand that they need to follow the recipes exactly and not play around with them. I had some communication problems around this issue with my testers. We eventually got things settled, but it took a bit of time to get things straightened out. Also, I recommend writing the headnotes as you write the recipes. It makes things so much easier.

    Has your work been edited? How did that feel for you as the author?

    Yes, it has been edited. And I have to say–it completely rocked my world.  I was shocked at how badly I responded to the edits. I have written a Ph.D. dissertation, for goodness sakes, so I assumed that I would sail through the cookbook editing process. My manuscript was a sea of red when it came back from the copy editor. It turns out that the style sheet I thought I was supposed to use (the one on the publisher’s site) was different from the style sheet I should have used. So, every single recipe had major edits to conform to the style sheet, in addition to other edits. Sigh. This made it kind of hard to edit for me because I couldn’t easily see the other stuff I needed to work on. My editor even wrote a note that came with the edited manuscript, telling me that it was a well-done book and not to be put off by the amount of edits. But, I kind of fell apart over the edits. Next time I will know better and, among other things, ask my editor specifically for the style sheet they want me to use. But, now that it is all over, I feel like I am a much stronger food writer after having gone through this process.  That feels terrific!

    What plans are you making for the DIY book tour?

    Yes, I have been kind of obsessing over the book tour. Since my book comes out in the Fall, and my book topic (Gluten-Free Baking for the Holidays) is such a season-specific book, I need to have a fast and furious tour, which makes me a bit nervous. I am hoping to hit the big cities in person if I can. And I have pals in various places that can put me up. I hope to be able to connect with kitchen stores so I can maybe do some baking classes in connection with the book and maybe pay for part of the tour that way. I am also trying to think of some online book tour stuff to do that would be fun.  I was thinking of maybe having a Gingerbread House contest related to the Gingerbread House recipe in my book. Or, something similar. Also, I am very active on Twitter and Facebook, so I want to try to do some stuff that is specific to those two mediums. If anyone has any other ideas, I would be happy to hear them!

    What do you wish you knew then (before contract) that you know now (after manuscript writing-phase)?

    Write down everything! It is so much easier to write stuff down the first time around than it is to have to re-test something because you forgot to write down a key piece of info. Also, I would clarify with your editor what style sheet to use (who knew the style sheet would be such an issue?).  Makes things so much easier!

  • Readers Ask: How Long Did It To Write Your Cookbook?

    How long did it take for you to write your cookbook manuscript?

    From idea (February 2008) to printed book (April 2011) the process of writing my cookbook took a little over 3 years. But the actual time it took to write the typed manuscript was 9 months. That means I spent the better part of 9 months (except for sleeping, eating, family time, and recipe testing) sitting at my computer typing, typing, typing – recipe, stories, and supporting text. This commitment to writing wasn’t always easy. But, I knew if I didn’t sit down to write everyday, the manuscript deadline wouldn’t be met. So, I scheduled time at the computer. I shut down my email, and internet connection, and wrote every day, whether I wanted to or not.

    That said, before I wrote the manuscript, I first had to first conceptualize the book I wanted to write. For me this stage was more of a challenge than writing the cookbook manuscript. It took me about 6 months from the time I had the idea of writing a cookbook until I solidified my cookbook concept. A cookbook concept has to be an idea for food, cooking, or the kitchen that people are interested in buying, reading, and more importantly for me, a book that someone will want to cook from. I wanted to write a working cookbook for home cooks using fresh, seasonal ingredients from around Kentucky. It needed to present delicious recipes and compelling reasons for someone to get into their kitchen and actually cook the recipes.

    Once I finished developing my concept, I wrote a cookbook proposal. The proposal was submitted to a publisher. After the proposal was accepted by their editorial board, I was offered a contract. This is when I began to write my manuscript. 99% of the time, a cookbook proposal precedes the writing of a cookbook manuscript. If I had written the manuscript first, I would have placed the cart before the horse, so to speak.

    Ask any book author, if you are under the gun to write a manuscript, you need to plan (schedule!) time to write – every day. But first, before a cookbook manuscript, it’s necessary to plan (schedule!) time to create a compelling cookbook concept and then write a solid cookbook proposal. The manuscript phase then comes after the cookbook proposal is written.

    You can read and learn more from other aspiring cookbook authors on this blog where I interview cookbook authors. I  believe we have much to learn from one another. If you dream of writing your own cookbook, feel free to schedule a complimentary Cookbook Content Clarity Call with me. As a cookbook coach I help aspiring author get their book on the road to publication. 2012 just might be the year for you to write your own cookbook manuscript!

  • Cookbook Author Interview: Sharon Palmer: People Like to Hold Cookbooks in Their Hands

    As a Registered Dietitian I am fortunate to be in daily contact with other RD’s around the country. These ladies and gentlemen are smart, savvy, and aware of what it takes to eat healthy and translate the science of nutrition into good food. Sharon is no exception. She willingly participated in this interview series and I wish Sharon all the best with the upcoming publication of her new book.

    What is the name of your book, and who published it? When was it published?

    The Plant-Powered Diet (The Experiment, 2012).  It’s a diet book that is very food focused and includes 75 recipes.

    Do you have any experience writing other books, or is this your first?

    I have contributed to several books, and I have been a writer and editor for 11 years.

    Can you tell us how you were offered a contract for your cookbook and the working title? Was a blog a part of the contract?

    I took an online course on writing a book proposal, completed the book proposal, solicited some agents that had been referred to me, and found an agent, who sent my book proposal to about 20 publishers.  One publisher in particular made an offer for my book.  A blog was not part of the contract, but building a platform was stressed.

    Do aspiring cookbook authors need food blogs?  Or any recommendations about building a platform?

    Yes, I think you need a blog, Facebook page, Twitter following, and much more.  You need to build a following, so do what ever you can.  Guest blog, write guest columns, do interviews, and send out feelers to everyone you know.

    What compelled you to write a cookbook?

    It was a career goal to write a book on plant-based eating. I felt that nobody had written a book yet that took on my approach and that it could help so many people.

    Tell us about the process of finding a co-author for the recipe part of your book?

    I have written all of my own recipes.

    Do you find the publishing industry daunting in any way?

    I am lucky because I work closely with an independent publisher.  But to get a book published is a minor miracle.  There is such competition.

    What are your thoughts about non-Food TV network stars writing their own cookbooks?

    It is very difficult to get a book deal, because they want a built in following for the author.  You have to set yourself apart.

    What is your advice for an aspiring cookbook writer who is reading this interview?

    Do your homework, find a unique theme, build a platform–which may take awhile–solicit professional help in crafting a book proposal that sells.

    What will be the biggest challenge in completing your manuscript?

    Simply getting it done on time will be difficult!  You can’t give up your day job!

    What is your biggest fear about writing a cookbook?

    That it will not be as successful as you had hoped

    If you had a crystal ball: where is the cookbook industry going with the advent of digital media?

    I do believe that people like to hold cookbooks in their hands, they don’t want to bring their Kindle into the kitchen with them.  They are so beautiful and people treasure them.  But the internet offers people quick access to recipes, so it’s hard to compete with that.

  • Cookbook Author Interview: Jaclyn Douma: You Are The Only One That Can Devote The Time Into The Full Success Of Your Book

    Over the past few months I have enjoyed interviewing a variety of cookbook authors. Today I introduce Jaclyn Douma. What I love about Jaclyn is her positive attitude and her willingness to put the work into the success of her book. She also identified a niche audience, newlyweds, and wrote to them. What a neat concept. Here’s more about Jaclyn’s experience as a published cookbook author.

     

    What is the name of your book?

    The name of my cookbook is Our First Year: Cost Effective Recipes from the Home of Newlyweds. All of the recipes were written by my husband and I during our first year of marriage.

    How is your book published?

    Originally, I had it published by a local publisher here in Phoenix, which they were somewhat of a “print-on-demand” type company. It was a tricky situation as I had originally partnered with them to dually promote my book, but during the process of production they were bought out by another company who focused mainly on travel print. The publisher did his best to help but cookbooks were not his forte. Then in September of 2010, I submitted my manuscript to a national publisher who extended me a contract. This also is similar to a print on demand publishing company, but they focus on giving the authors a lot of freedom in the production, while guiding us along with their expertise in each particular department.  I also work along side a marketing representative to brainstorm ideas and helps to promote my book as well.

    When was your book released?

    The official release date of my cookbook was October 11, 2011

    Did you write a cookbook proposal first, or jump straight in the manuscript?

    When I approached my first publisher, I provided a proposal to pitch my idea of the cookbook I was planning to write. I felt that I could really narrow my niche market with a unique product that included cost effective recipes along with several how-to tips in the kitchen, party ideas and bits of advice I had learned throughout the years.  I was inspired to first write the cookbook because of the cookbooks I had received as wedding gifts, all including culinary lingo that, although I new bits and pieces of, my husband was completely oblivious too.  I also did not feel that many of the recipes were very practical for every day living. Don’t get me wrong, the recipes sounded and looked delicious, but we were barely paying our bills as newlyweds and just trying to get something on our plate that we both enjoyed was a challenge in some of the cookbooks.  I also realized that through my years of cooking with my family, many things I had learned I took for granted when talking with my friends who were also newlyweds but living on take out and box dinners.

    After my original proposal I got to work on my manuscript, which took much longer than expected, especially when I would continue to add little tid-bits of information along the way.

    Once I chose to try to work with a national publishing company, my manuscript was already complete from having it previously published. I did add 10 more recipes, plus a bit more information, which was simple to add since I already had the outline.

    What were your biggest challenges writing this book?

    Control.  I was blessed to work with two publishing companies that did give me quite a bit of freedom, but I had a hard time staying calm when the “ball was in their court.”  Which is just a personal challenge, but none the less, it was my biggest challenge.  I think also a challenge of mine was working with the artists who designed the layout and cover for both my books.  I am from a graphic artist background (my father taught me many things growing up in this field) so when they provided me with samples of artwork that they felt portrayed my style I felt defeated.  I know defeated is a strong word, but when you have so much hope and excitement in a book, and it comes back not the way you envisioned, in that moment, defeated is the feeling. I am pleased to say though that we were able to agree upon a beautiful cover (both times published) that is very marketable while still portraying a beautiful cookbook that can be given as a gift or kept for ones self.

    What did you find most rewarding writing this book?

    Praises from strangers. Granted, the continued support and encouragement from my friends and family goes beyond words of how thankful I am; but there is just something about the words of a stranger that drive deeper into my soul. They didn’t have to say such nice things like a family member may feel obligated to do. I love seeing comments through my blog, facebook, and comment forms of people being so pleased by my product.

    What one piece of advice would you give to an aspiring cookbook author?

    Get your name out there and be fully devoted.  Through working with my publishers I am continually reminded that although they are working very hard to promote my book, they also have many other authors under their belt that they are doing the same for too. YOU are the only one that can devote the care, time and concentration into the full success of your book.  Rather than waiting for that one perfect moment where you “become famous”, get out there and find that moment. I have submitted press releases to food blogs, wedding blogs, news stations, newspapers, national television programs, etc. and I am proud to say that there are several pages of articles about me and my book if you search my name on Google.  I have appeared on our local news station Good Morning Arizona doing a live cooking demo, recently won a contest hosted by Paula Deen and the Real Women of Philadelphia and will be guest speaking in front of over 100 women during the month of December. I also have two children under the age of two who I care for each day and although at times I would rather be working on promotions verses being spit up on or changing diapers, I wouldn’t change it for the world.  I am by no means trying to toot-my-own-horn, I am just expressing to all those aspiring cookbook authors out there – your book is your baby, babies develop into strong, successful adults through the attention we give them when they are young.

    One other bit of advice that I just have to mention: When asked what you do for a living, introduce yourself as a published author – because you are!

  • 5 Mistakes of Aspiring Cookbook Authors

    I recently talked on the phone with an aspiring cookbook author who reserved one of the spots in my upcoming Cookbook Camp. And she had a great question for me- so I wanted to pass this along to you too. She asked, “So, what would you say are the top 5 things an aspiring cookbook author does wrong in writing a cookbook?”

     

    Wow. This was a great question. But, since I knew the answer so I dove right in. Here’s what I said:

    1. They give all their great content away for free on their food blog.
    2. They assume they need an agent before they find a publisher.
    3. They submit a full cookbook manuscript to a publishers.
    4. They spend very little time building their platform.
    5. And the #1 mistake: they write their manuscript first.
    6. I know there are only supposed to be 5, but I thought of one more: they sit back and wait to be noticed or found by a publisher. They aren’t proactive.

    Anyway, I hope this helps you too. It’s important and your dream of writing a cookbook is important. So, you should be starting on the work of writing your cookbook, right? Right! And then you need to use 2012 as the year to take action on getting your cookbook published.

    Like I said above, the spots in my upcoming Cookbook Camp are filling up. If you are interested in getting your cookbook on the road to publication, learn more at www.cookbookcamp.com. I am still accepting applications. Don’t keep doing the same things wrong. In Cookbook Camp I’ll give you all of my essential ingredients to writing a cookbook that I’ve learned from being a cookbook editor and cookbook author.

  • 175 Simple Wintertime Pleasures

    This week is my favorite week of the year. It’s officially winter, the Christmas season is in full swing, the kids are out of school, and my days are different. The best part too is that this is true for most everyone. To celebrate I’d like to share my list of 175 simple wintertime pleasures. If you can’t get in the spirit of the holiday season, or if you’re looking too far ahead to 2012, take some time to sit and reflect on this list. Maybe you might want to even work on your own list. Every year when I read this it makes me smile. I hope you enjoy it.

    1. A blank page
    2. A clean bill of health
    3. A dad and son headed out to run errands
    4. A drive through Kentucky back roads
    5. A dusting of snow that won’t melt
    6. A few priorities for the week
    7. A fresh notebook
    8. A freshly bathed dog
    9. A freshly vacuumed rug
    10. A good tear jerker
    11. A hard day’s work
    12. A hilarious movie
    13. A hot shower
    14. A job well done
    15. A juicy homemade burger
    16. A Kroger card for a school family in need
    17. A Midnight train to Georgia
    18. A new pen
    19. A new recipe
    20. A new white shirt
    21. A nice, wide, smile
    22. A note from a friend
    23. A photograph that catches a sideways glance
    24. A pizza party
    25. A pleasant-scented candle
    26. A quiet house on Christmas eve
    27. A roaring fire in the fireplace
    28. A sleeping child
    29. A warm pair of socks
    30. A young boy with a new watch
    31. Accomplishing a task long overdue
    32. Aged Gouda Cheese
    33. An a ha moment
    34. An Aeropress coffee maker
    35. An awake child
    36. An emergency fund
    37. An emphatic yes or no from a child
    38. An evening wine and cheese party
    39. An organized book bag
    40. An unexpected hug
    41. Another writer’s perspective
    42. Automatic coffee pots
    43. Baking Spritz cookies
    44. Baking while snow falls
    45. Bing and David singing “Little Drummer Boy”
    46. Bourbon-barrel ale
    47. Ceramic Santas my Aunt Eileen painted
    48. Chap Stick
    49. Checking something off my list
    50. Chili Con Carne
    51. Christmas spirit candles
    52. Clementine tangerines
    53. Constant Comment tea
    54. Dave Brubeck
    55. Dinner with my sisters and my mother
    56. Doing a little bit at a time
    57. Dreams
    58. Driving the back roads
    59. Dusted tabletops
    60. Eighty’s music
    61. Energy
    62. Fingerprint-less kitchen cabinets
    63. Freedom to live with intention
    64. Fresh Christmas tree
    65. Fresh laundry
    66. Fresh smelling shower gel
    67. Fresh, whole ingredients
    68. Frost on the rooftops
    69. Getting up early
    70. Good health
    71. Gratitude and humility
    72. Hair falling softly around my daughters face
    73. Hand lotion
    74. Happy school-aged and high-school-aged kids
    75. Having a plan
    76. Having the pots and pans cleaned up before dinner is ready
    77. Hearing a first grader read
    78. Honey bell oranges
    79. Hot chai tea with milk and a dash of sugar
    80. Hot green tea to warm my hands
    81. Hot tea and shortbread
    82. Hot, hot water to wash dishes
    83. Ice on the trees
    84. King Rat nutcracker
    85. Knowing I can accomplish a task
    86. Krohn Conservatory Winter flower show
    87. Lazy mornings at home
    88. Leaving a secret note for someone
    89. Lentil soup in the slow cooker
    90. Less is more
    91. Limestone walls in Central Kentucky
    92. Lip balm
    93. Listening to a good radio interview
    94. Listening to children in the kitchen with their father
    95. Listening to children play the piano
    96. Listening to my kids jump out of a dark place to scare their siblings
    97. Living in the present so as not to regret the past nor fear the future
    98. Love and compassion
    99. Making plans for a summer vacation
    100. Morning quiet time
    101. Music filling the air
    102. Music in the house
    103. Music on the mp3
    104. New stamp designs
    105. Not wanting more
    106. Old Saturday Night Live reruns
    107. Oven-fries dusted with fine sea salt
    108. Packing delicate Christmas ornaments in tissue paper
    109. Peppery red wine
    110. Planning home-cooked meals before the5:00 what’s-for-dinner emergency
    111. Playing pick-up-sticks
    112. Potstickers and sauce
    113. Powdered sugar dusted doughnuts
    114. Putting up the Christmas tree
    115. Reading a book that makes me ponder
    116. Reading cookbook manuscripts
    117. Readingin the morning
    118. Reruns of Everybody Loves Raymond
    119. Roasting a leg of lamb with mustard, garlic and herbs
    120. Routine
    121. Shopping for the perfect gift
    122. Silent time to pray
    123. Snow boots
    124. Snow days
    125. Snow falling gently
    126. Snuggling on the couch and watching a movie
    127. Soft Pashmina scarf
    128. Soft, clean hair
    129. Sour Cream Coffee Cake
    130. Spicy red wine and lamb chops
    131. Sports “letter” jackets
    132. Staycations
    133. Staying up late
    134. Stepping out for a breath of fresh air
    135. Stockings hung by the chimney with care
    136. Stone coasters
    137. Sun shining through the snow
    138. Sunday afternoons
    139. Surprise gifts
    140. Taking down the Christmas tree
    141. Taking the kids out to the local coffee house for a treat
    142. The best male cook I know
    143. The Boss
    144. The first cup of coffee in the morning
    145. The longest night of the year
    146. The love from a dog
    147. The quiet of a snowfall
    148. The realization I have everything I need
    149. The realization there’s very little I want
    150. The smell of a fresh Christmas tree
    151. The smell of fresh baked ginger cookies
    152. The sounds of children sledding
    153. The way someone who loves you folds the laundry
    154. The week between Christmas and New Year’s Day
    155. The writing of Thomas Merton
    156. Thinking about a new book to read
    157. Time to read
    158. Time to write
    159. Twinkling white lights
    160. Vacuumed corners
    161. Vaseline on chapped lips
    162. Visiting with high school friends
    163. Waking up without the alarm
    164. Washing dishes while looking out the window
    165. Watching a movie as a family
    166. Watching children build Legos
    167. Watching the kids shake the wrap gifts under the tree
    168. Watching a child stir a pot of soup
    169. When enough is enough
    170. Whole-grain toast and marmalade
    171. Winter clothing sales
    172. Wrapped gifts for someone in need
    173. Writing cookbook proposals
    174. Writing letters and cards
    175. Writing lists of favorite things
  • This Cookbook Was Supposed To Be My Passion

    A few months ago I was invited to be a speaker at a local library. We talked about seasonal cooking (my other favorite topic in addition to cookbooks). After my talk I was signing books and taking to the attendees when I struck up a conversation with a lady named Susan. She started asking me questions about how I got my cookbook published. Susan didn’t look so happy. She had written a cookbook manuscript and had spent a lot of time and money testing recipes and writing the book, but had yet to get it published. Her voice got shaky and she said, “You know, this writing thing was supposed to be my passion. But now, I feel hopeless. I’m ready to give up.”

    My heart went out to Susan. She is like many aspiring cookbook authors. (Maybe even like you?) She’s working so hard and has even written her manuscript! She’s not seeing much return on her efforts.

    I used to be there, too. I dreamt of writing my own cookbook, but had to figure out on my own how to get there. Which is why I talked more to Susan and gave her some advice about writing cookbooks. I told her how to find a publisher, that she really didn’t need to submit her full manuscript, and then we discussed ways to find an agent. Her energy began to shift. I could see it, she actually smiled! “Thanks for giving me my passion back”, she said. I smiled too. We had connected over our passion – writing cookbooks.

    This is why I’m writing to you today. Maybe you’re like Susan, wanting to figure out how to keep your dream of writing a cookbook alive? Or, maybe you just want someone to “show you the way” in this world of writing cookbooks? Either way, it’s imperative that you learn more about the process of writing a cookbook, what’s needed and what’s not.

    I can really help aspiring cookbook authors like you. I can save you time, and help get your cookbook on the road to publication. I’ve edited cookbooks, written my own cookbook, and I know through trial and error what the whole process takes and it doesn’t start with writing a manuscript.

    I’m offering a special cookbook coaching program starting in early 2012. This one-time-only program is all about writing cookbooks – and we cover the Essential Ingredients For Writing A Cookbook, plus more. This will help you get your cookbook on the road to publication, plus you won’t feel so isolated and alone.

    Since I’m currently hard at work on my writing and consulting business, the space in this cookbook coaching program is limited and at this time available through application only. So you’ll need to act quickly. If you’re ready to go, don’t wait. If you want to save time and have someone walk you through the process of writing a cookbook, you need my help.

    All you have to do is visit Cookbook Camp and let me know you’re interested. I will write you back and send you an application.

  • Want To Write A Cookbook: Wonder Where To Start?

    If you have the dream of writing a cookbook but wonder where to start, how to find a publisher, whether there’s money to be made, or if you need an agent, then you need to keep reading. As a cookbook editor and cookbook author I have experienced cookbook writing from both sides of the fence. Because of these experiences it’s not unusual for aspiring cookbook authors ask me questions about writing cookbooks. It’s funny, but in answering their questions I soon realized how much I enjoy helping others with their cookbook writing questions. For example, a food blogger who worked with me felt unclear and confused about her cookbook concept. After we reviewed together my Essential Ingredients For Writing A CookbookTM the “light bulb went on.” Her cookbook concept became crystal clear. She was thrilled and confident about moving forward with her cookbook project.

    We all know there are several ways to get a cookbook published. But, the problem is that there aren’t many places that an aspiring cookbook author can turn to get their cookbook writing and publishing questions answered. In fact it seems that during the pre-publication stage of writing cookbooks there’s just not much support out there leaving aspiring cookbook authors feeling frustrated, isolated, and confused.
    For these reasons, and for a limited time in early 2012, I am offering a new cookbook coaching program. This program contains a combination of group and private coaching calls, and if you so desire, assistance with writing a solid cookbook proposal.

    Everyone who signs up for one of the cookbook coaching programs will receive support and lots of checklists and assessments about whipping their cookbook into shape. More importantly, aspiring cookbook authors who participate will feel supported as they are given the direction and confidence they need to move forward with their dream cookbook project.
    In the end, participation in this cookbook coaching program will save you time. In this day and age where everything moves so quickly this is key because it’s possible that someone else is out there working on a cookbook with the same concept you want to write about. Now is the time to stop trying to answer all the cookbook writing questions on your own. Now is the time to get some direction and focus in your cookbook writing project.
    So, here’s the rub:

    I’m currently hard at work on my own writing and consulting business, and because of the nature of the program, and the personal interaction we will have, space is limited. To get a spot you’ll need to act quickly because I don’t know how many times next year I will offer this particular cookbook coaching program. To learn more all you have to do is send me an email at info (at) greenapron (dot) com let me know if you are interested. I will then send you all the details. I sincerely hope you will join me. It’s going to provide the direction you need and boost your confidence so you move forward with your cookbook project.

    PS: I have a feeling this program will fill up quickly. I’ve never offered a program quite like this before and am not sure how many times it will be offered next year. And I’m giving away all my checklists and assessments to whip your cookbook into shape. You might want to hit reply now, before I change my mind. Smile!

     

Featuring Recent Posts WordPress Widget development by YD