Episode 104: The Difference Between Cookbook Publishing and Cookbook Printing

Episode 104: The Difference Between Cookbook Publishing and Cookbook Printing

Welcome to another episode of the podcast. Today I want to talk about the difference between cookbook printing and cookbook publishing. Many of my students and those I talk to about writing cookbooks, start to look for cookbook publishers. But some are not clear in the understanding of what a cookbook printer does and what a publisher does. So today I thought I’d talk a little bit about that.


  1. Printing is ONE aspect of the entire publishing process
  2. The key focus in new technology and adapting to the needs of the people who buy book printing through sales, managing materials
  3. Printers print for hundreds of publisher
  4. Publishers typically don’t have their own printing press
  5. A printer manufactures a physical product  – a book
  6. A publisher requests the print job
  7. A publisher pays the book printer to produce the book – they print it, and they bind it
  8. A publisher can order one book or a print run
  9. When the book is printed, the author or publisher receives a printed and bound book created to their specifications
  10. The publisher retains rights to the intellectual property of the book
  11. Some printers fulfill orders and some printers distribute books


  1. The key activities of a publisher are: acquisition of manuscripts, editing, book design, coordinating the printing, and then marketing and sales of the book
  2. Primarily responsible for bringing books to market
  3. Publishers look for manuscripts to publish
  4. Publishers shepherd and move manuscripts through the process
  5. Publishers turn the raw manuscript into print-ready files
  6. Book publishers own the rights to the books they publish
  7. Book publishers make a profit from the sales of the book
  8. Book publishers obtain the rights to publish a book from an author, or if they are self-publishing they already own the rights
  9. Book publishers accept all financial responsibility for the production and promotion of the books they publish in return for the majority of the salves revenue from the sales of the book.
  10. The author receives a royalty payment based on a percentage of each book sold
  11. Publishers organize and managing the printing of a book.
  12. Publisher market the book
  13. They also handle book production to include
    • Editing with a professional editor
    • Design to create the layout for the book, choose the fonts, and format the book style as well as design the front and back cover.
    • The legal department of a publisher obtains the copyrights for the book, registers the ISBN and arranges contracts and other legal documents that protect the IP of the book.
    • Market the book through indirect channels like wholesalers and booksellers
    • Reach the audience directly through their website and events like conferences
    • Act as venture capitalists for authors??
    • Marketing to get the book in front of the target audience through social media, author appearances, and other marketing strategies.
    • Distribution and warehousing hold the inventor of books and distributes them to retail outlets or the customer directly as the orders are received. Note: some publishers order print-on-demand copies of the book to reduce the need to hold the inventory

Listen to Episode 104 below:

Things We Mention In This Episode:

Let’s connect on Instagram @greenapron

Here’s How To Subscribe

I’d love for you to get notified when I release new episodes so you don’t miss any new episodes Click here to subscribe to the podcast in iTunes.

How to Leave a Review:

And, I’d love for you to leave a rating and review. I want to know what you think of the podcast and how I can make this podcast one you love to listen to and share with your friends. Plus,  iTunes tells me that podcast reviews are really important and the more reviews the podcast has the easier it will be to get the podcast in front of more people, which is the ultimate goal. You can leave a review for the podcast here.

Let’s Keep The Conversation Going…

Do you have an idea for a cookbook concept?

Would you like to know more about writing cookbooks?

Do you collect cookbooks and want to be interviewed on the show?

Comment below and share your story or visit me on Instagram which is currently my favorite way to connect outside of the Cookbook Love Podcast Facebook Group.

Leave a reply

Your email address will not be published. Required fields are marked *