I’ve often told my coaching clients that I think it’s easier to write a book than it is to blog. Writing a book is finite, while blogging is infinite. Writing a book doesn’t require photography, at least not photography that I take. Writing a book will hopefully require photography, but I get to leave that job to the photographer. That’s not a skill set I’ve mastered yet. And my list of reasons goes on and on. Despite my reasons, a food blog is a good way to:

· test your writing skills
· gauge your commitment to a topic
· build the hub for your platform
· attract a larger audience
· gather email addresses so you can stay in touch with your audience

woman with laptop typingOne question many food bloggers have is how often to write a blog post. Today, I link to this blog post How often should you blog?. In this article, statistics are presented about how often food bloggers are posting content as of June 2016. The most amazing stat I read here was that:

“5% of bloggers were posting more than 10 posts a week on average. In descending order: I Am Baker, Serious Eats, Skinny Ms, $5Dinners, Six Sisters Stuff, Foodista, Lil’ Luna, Maangchi, Baking Bites and Gemma’s Bigger Bolder Baking.”

So, if you have a food blog I thought you might find this post interesting and helpful.

Author, editor, and Culinary Dietitian Maggie Green coaches aspiring cookbook authors during the pre-publication phase of writing a cookbook. If you want to write a cookbook, and wonder if you’re ready, download her 11-point checklist Am I Ready to Write a Cookbook?